How to take a great author photo

This is an important and hard truth that most authors avoid: Readers will judge you and your book based on your author photo. Is that fair? Maybe not. Is it reality? Absolutely (and you probably do it with books, as well). Why do people do this? It’s mostly unconscious, and evolved as a way for humans to quickly assess threats, opportunities and determine relative social status of a new person to know how to deal interact with them. A deep discussion of this topic is far beyond the scope of this piece, but basically, it evolved because it works. There…

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